March 16, 2011

Lehigh University School of Business

Overview

Philadelphia partner Robert Cannuscio was a guest lecturer at Lehigh University, for the second time, on March 16, 2011.  He was invited to speak at Lehigh’s School of Business to an undergraduate class of approximately 30 students on the topic of the value of intellectual property for businesses.

 

Robert, vice chair of the firm’s Intellectual Property Practice Group, lectured on what intellectual property is and how businesses develop and use intellectual property rights to increase the value of their business.  A variety of case studies were presented and the presentation was to be used as part of an assignment that the teacher gave to the class.